FIRLD is a sports company that combines advanced data-driven processes with strategic marketing and management to help athletes, teams, and organizations maximize their potential.
The company was founded in 2021 in New York City. After intensive R&D, we developed a data-driven approach to estimate transfer market values in football, including women’s football. We also launched a product for Olympic wrestling using innovative technology for automated data and video analysis. We are currently developing data-driven products for the boxing and esports industries.
Our mission is to launch advanced solutions for emerging sports markets and provide high-quality sports marketing and management services.
Football • Wrestling • Boxing • Esports
Firld, Inc. 800 Third Avenue, FRNT A, #1244, New York, NY 10022
Georgii Kesaev
CEO
Bagrat Urumov
CTO
National Winner of the EuroAsian Startup Awards: Best Newcomer and The Digital Transformers, 2021
Recognized in New York’s 101 Top Startups in the Sports Industry by BestStartup, 2022
Named among the Top Influential Sports Startups Shaping New York’s Gaming Scene by USVenture, 2023
Featured by the UK Startup Magazine as an Emerging Sports Startup Enhancing the Gaming Landscape, 2024